Introduction: Why Budgeting Matters for Africa’s New Generation
Across Africa, a new generation of young professionals is navigating the intersection of tradition, modernity, and global influence. These young people, many of them under 35, are working in fast-paced industries like technology, media, finance, healthcare, and entrepreneurship. While opportunities abound, so do financial pressures — from supporting extended families to meeting personal aspirations like buying property, traveling, or investing in businesses.