Aromas have the unique ability to evoke places, memories, and emotions. For those who’ve walked through a Moroccan souk, visited a Yoruba shrine, or entered a Berber tent, the scent of incense, herbs, and traditional oils is unmistakably African. Scent plays an integral role in daily life and spirituality across African cultures. From cleansing spaces to preparing for rituals or simply enhancing well-being, African olfactory traditions are rooted in centuries of botanical knowledge and spiritual awareness.